Vegan and Cruelty-Free Formula
Highly Pigmented Semi-Permanent Colors
Non-Damaging & Deeply Conditioning
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I liked the formula, application, and vibrancy of this color! I used it along with Lychee and Blood Moon to create a Valentine's ombre look and it did fade faster than the other two, but that's the only drawback I've noticed. Impressed that it didn't stain my pillows or shower, even when it was fresh! Definitely will purchase again.