PLUM PURPLE
$19.99
product features
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EXCLUSIVE
Vegan and Cruelty-Free Formula
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LONG LASTING
Highly Pigmented Semi-Permanent Colors
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REPAIR
Non-Damaging & Deeply Conditioning
10/10
Not the advertised colour
I bought this for my daughter from attitude clothing website (she researched and picked it) on the adverts it looks a lovely dark purple (in the swatches and tub itself) but when it arrived it looked nothing like it. We went ahead and dyed her hair last night and its not purple at all ...its red! She has light brown hair and by the swatches it should have been a deep purple so she is disappointed. On looking at other colours from the range its more like the cranberry colour ....in fact the contents of the pot looked exactly like the cranberry pot. It's making me wonder if it was filled with incorrect dye 😥 im not sure i'd use this brand again unless I could purchase it from a shop to see the actual pot and colour. Such a shame!.....its a nice colour just no where near the colour its supposed to be.
heard good things about this hair dye on tiktok, cant wait to use!!!!
Came out a bit muted but still rich in color
Colors on Instagram!
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