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TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST
TRUE LUST

TRUE LUST

32 Reviews

$12.99

Bright and vivid, True Lust is a vibrant red with pink and orange undertones. Highly pigmented to create long-lasting, glowing color you're sure to fall in love with <3


Water/Aqua/Eau, Cetyl alcohol, Stearyl alcohol, Behentrimonium chloride, Glycerin, Stearalkonium chloride, Cetrimonium chloride, Carthamus tinctorius (hybrid safflower) seed oil, Sorbic acid, Hydrolyzed oat protein, Hydrolyzed rice protein, Phenoxyethanol, Parfum/Fragrance, May contain: CI 51004, CI 52015, CI 42600, CI 42510, CI 42520, CI 48056, CI 50240, CI 110825, CI 11270, CI 480539, CI 42525, CI 21000, CI 42000, Solvent Black 32, Basic Yellow 40, CI 48013, CI 48016, CI 56059, CI 12250, CI 60730, HC Blue 15, Basic Red 51, Basic Orange 31, Basic Yellow 87, CI 12719
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True Lust

Other Colors

Water/Aqua/Eau, Cetyl alcohol, Stearyl alcohol, Behentrimonium chloride, Glycerin, Stearalkonium chloride, Cetrimonium chloride, Carthamus tinctorius (hybrid safflower) seed oil, Sorbic acid, Hydrolyzed oat protein, Hydrolyzed rice protein, Phenoxyethanol, Parfum/Fragrance, May contain: CI 51004, CI 52015, CI 42600, CI 42510, CI 42520, CI 48056, CI 50240, CI 110825, CI 11270, CI 480539, CI 42525, CI 21000, CI 42000, Solvent Black 32, Basic Yellow 40, CI 48013, CI 48016, CI 56059, CI 12250, CI 60730, HC Blue 15, Basic Red 51, Basic Orange 31, Basic Yellow 87, CI 12719

product features

  • EXCLUSIVE

    Vegan and Cruelty-Free Formula

  • LONG LASTING

    Highly Pigmented Semi-Permanent Colors

  • REPAIR

    Non-Damaging & Deeply Conditioning

Customer Reviews
4.9 Based on 32 Reviews
5 ★
94% 
30
4 ★
6% 
2
3 ★
0% 
0
2 ★
0% 
0
1 ★
0% 
0
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Filter Reviews:
    A
    18 December 2024
    Angelica SVG verified by SHOP
    United States United States

    Beautiful dark rich color on first application

    Was this helpful?  0    0
    K
    07 December 2024
    Kaylee SVG verified by SHOP
    United States United States

    My hair is really red, i may have bleached it first, but i came out brighter than expected. i really like this product.

    Was this helpful?  0    0
    A
    02 August 2024
    Alex SVG verified by SHOP
    United States United States

    Great pigment smells amazing. Never disappointed

    Was this helpful?  0    0
    MJ
    29 July 2024
    Marcela J.
    Mexico Mexico

    Amazing

    I love buying this shade, is my favorite and it's so pretty ❤️

    Was this helpful?  0    0
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