PLUM PURPLE

15 Reviews
Dark and luscious, our deep colors feature deep velvet tones that are highly pigmented to last long and create richer tones. 

Plum Purple is a one-of-a-kind highly pigmented dark magenta dye.


Water/Aqua/Eau, Cetyl alcohol, Stearyl alcohol, Behentrimonium chloride, Glycerin, Stearalkonium chloride, Cetrimonium chloride, Carthamus tinctorius (hybrid safflower) seed oil, Sorbic acid, Hydrolyzed oat protein, Hydrolyzed rice protein, Phenoxyethanol, Parfum/Fragrance, May contain: CI 51004, CI 52015, CI 42600, CI 42510, CI 42520, CI 48056, CI 50240, CI 110825, CI 11270, CI 480539, CI 42525, CI 21000, CI 42000, Solvent Black 32, Basic Yellow 40, CI 48013, CI 48016, CI 56059, CI 12250, CI 60730, HC Blue 15, Basic Red 51, Basic Orange 31, Basic Yellow 87, CI 12719
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Plum Purple
Water/Aqua/Eau, Cetyl alcohol, Stearyl alcohol, Behentrimonium chloride, Glycerin, Stearalkonium chloride, Cetrimonium chloride, Carthamus tinctorius (hybrid safflower) seed oil, Sorbic acid, Hydrolyzed oat protein, Hydrolyzed rice protein, Phenoxyethanol, Parfum/Fragrance, May contain: CI 51004, CI 52015, CI 42600, CI 42510, CI 42520, CI 48056, CI 50240, CI 110825, CI 11270, CI 480539, CI 42525, CI 21000, CI 42000, Solvent Black 32, Basic Yellow 40, CI 48013, CI 48016, CI 56059, CI 12250, CI 60730, HC Blue 15, Basic Red 51, Basic Orange 31, Basic Yellow 87, CI 12719

product features

  • EXCLUSIVE

    Vegan and Cruelty-Free Formula

  • LONG LASTING

    Highly Pigmented Semi-Permanent Colors

  • REPAIR

    Non-Damaging & Deeply Conditioning

Customer Reviews
4.9 Based on 15 Reviews
5 ★
93% 
14
4 ★
7% 
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3 ★
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2 ★
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Filter Reviews:
    JL
    04 February 2024
    Julia L.
    United States

    the best.

    i've used this dye for years and i recommend it to everyone. it fades to a gorgeous magenta so it looks good even as it washes out. i get lots of compliments on it :)

    SV
    02 February 2024
    Stefan V.
    United States United States

    Love Love Love!!!

    It bleeds everywhere but that pigment STAYS!! I have washed my hair probably 7 or 8 times since I colored it. Hot water, no special color shampoo or conditioner. The color has faded but only slightly and I love it!! ***warning!! It will stain your hands and shower!! But not your towels and sheets!*** Wayyy better than Manic panic!

    AM
    02 February 2024
    Alyssa M.
    United States United States

    LOVE IT

    My hair is medium brown with blond highlights and the plum on top looks AMAZING I wasn’t expecting such a vivid color! Can’t wait to try more colors

    CI
    02 February 2024
    Caitlyn I.
    United States United States

    Love this product!

    Beautiful color, and product shelf life lasts a long time, ive colored my hair about 5 times using the same pot. Definitely was with cool water or it wont last long.

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